Music artists Lisa, Don Toliver, Central Cee, and Tyla wearing Bose Ultra Open Earbuds.

Scenes behind the sound

On in 5, WDYD?

When it comes to making a name for yourself, these artists know reaching global status takes hard work, dedication, and a whole lot of time. On set for our latest spot, we caught a glimpse into how the little details matter to rising stars Central Cee, Tyla, Lisa, and Don Toliver when they’re about to take center stage.

Central Cee, Music Artist

Whether performing or prepping for an interview, the British rapper isn’t ready to go “on in 5” until he’s had his cup of tea.

Ready for the spotlight

Music artist Central Cee wearing Bose Ultra Open Earbuds.

Good to know about Central Cee:

- His favorite tea flavor is lavender
- He showcases his fashion sense by styling himself

Music artist Central Cee wearing Bose Ultra Open Earbuds.

Tyla, Music Artist

Before Tyla even hears “on in 5,” she’s already gliding between rehearsal and glam check, always in tune with the rhythm of her pre-show rituals.

Music artist Tyla wearing Bose Ultra Open Earbuds.

Getting amped up

Good to know about Tyla:

- Her on-set fit is one of a kind, and incorporates upcycled denim
- The dance style in her scene is Amapiano, native to South Africa

Music artist Tyla wearing Bose Ultra Open Earbuds.

Lisa, Music Artist

When “on in 5” is called, Lisa’s already good to go. Truly a dancer at heart, she’s always heavily involved in the choreography of her performances to make sure every beat hits as it should.

Perfecting the beat

Music artist Lisa wearing Bose Ultra Open Earbuds.

Good to know about Lisa:

- Her massive social presence has earned her nine world records
- The look she wore on set was flown in from Thailand specifically for the shoot

Music artist Lisa wearing Bose Ultra Open Earbuds.

Don Toliver, Music Artist

No matter how close it gets to “on in 5,” there’s time for a quick battle. A massive gamer, Don Toliver always gears up with a controller in his hands.

Music artist Don Toliver wearing Bose Ultra Open Earbuds.

Game on, soundcheck soon

Good to know about Don Toliver:

- He released his own video game to coincide with his latest album drop
- The t-shirt we see in his scene was custom-designed by him and his longtime stylist

Music artist Don Toliver wearing Bose Ultra Open Earbuds.

Mixtape

From shows to red carpets to the recording studio, these artists are constantly on the move and need a music experience that seamlessly integrates into their busy lifestyles without compromising on sound … or style. For that they have Bose Ultra Open Earbuds.